When you’re looking to expand your MSP’s service offerings, support business growth, and establish additional revenue streams Voice over IP (VoIP) is an ideal solution. Voice services are critical for businesses to build strong relationships with customers and stakeholders, and as hybrid and remote working becomes more common, they’re essential to support collaboration and connectivity within teams. VoIP continues to rise in popularity care of game changing features, and today we’re looking at how this offering can drive increased customer satisfaction and support robust long-term relationships with new and existing clients.
How Your Customers Will Benefit from VoIP
Without the need to implement additional infrastructure as business growth occurs, VoIP saves time and costs, allowing businesses to rapidly scale their setup to accommodate new team members. Similarly, VoIP services can also be scaled down as needs change, making it an ideal option for businesses of all sizes from small offices to large contact centres.
Let’s take a closer look at the benefits it will deliver to your clients. Each of these factors play a role in reducing pain points and contributing to a positive customer experience, which are essential to promote stickiness.
- Cost Efficiency
Choosing VoIP services over traditional options delivers reduced ongoing communication costs. Without the need for on-site hardware VoIP has lower setup expenses and ongoing maintenance expenses, whilst also delivering more affordable long-distance and international call rates.
- Flexibility
VoIP services can be accessed from anywhere with reliable Internet access, and on multiple devices. This ensures remote workers or staff who need to travel for their role can continue conducting calls and sending messages from their computer, phone, or tablet, which is essential to maintain high levels of productivity. In addition to this, VoIP services support business continuity in the case of power outages, natural disasters, or unexpected disruptions at the business’ office location.
- Scalability
Callers can be played an introductory greeting, given a menu of options to choose from, and automatically routed to the right team, at the right business location. This can be done using normal fixed line numbers, but when combined with a national number even a small business can provide their customers with the “big business” experience, but perhaps with better levels of service.
- Seamless Integrations
Integration with existing business applications delivers simplified workflows. From customer relationship management (CRM) software to communication apps, such as Microsoft Teams, VoIP’s integration capabilities drive efficiency and allow processes to be centralised.
- Improved Call Quality
Technology advancements, including advanced audio compression, ensure that VoIP calls deliver the same sound quality, or exceed the quality, of traditional telephone lines. Without latency, lag, or call dropout issues, this ensures a superior call experience when communicating with customers and stakeholders.
- Additional Features
Rich features including SMS messaging, video conferencing, voicemail to email transcription, and more further enhance communication capabilities, improving user experience for teams whilst delivering positive experiences for their customers and clients.
- Enhanced Security
Cloud-based VoIP delivers robust security features including Two Factor Authentication, encryption, 24/7 monitoring, firewalls, and more to provide enhanced security which is critical to keep your clients’ data and sensitive information secure.
If you can think of a requirement, the chances are you can achieve it.
Why Should Your MSP Offer VoIP?
VoIP delivers a wealth of benefits and features that are essential for the modern workplace, from enabling integration with business apps for smoother workflows through to the flexibility required to support different work models and employees whose roles regularly take them out of the office.
As more businesses adopt VoIP technology, adding this service to your portfolio ensures you’re fulfilling customer needs and staying competitive with innovative solutions. The result? The ability to up-sell for increased revenue whilst reducing your clients’ exposure to competitors whose offerings may overlap.
Support Business Success with Activa
If you’re ready to add VoIP to your portfolio and support customer stickiness, Activa Communications has got you covered. We’re channel-only and specialise in delivering VoIP services to Australian and New Zealand businesses.
Learn more about our VoIP services here, or get in touch with us to discuss how a partnership can support your business growth by developing ongoing revenue streams here. Our friendly team are looking forward to working with you and supporting your success!